Move more Freely
The #MoveMoreFreely campaign by Q8 isn’t just aimed at client loyalty and acquisition; it’s a testament to how high-tech evolution and sustainability are reshaping mobility, creating new needs and habits. Q8 needed a fresh strategy and campaign to align with its transformed service offerings. I worked on the strategy to develop this new concept, collaborating with designers to refresh the brand identity, writing the scripts, and overseeing the entire production process, from filming to post-production, to bring this vision to life.
Today, the concept of putting the customer at the center is evolving: it now means recognizing that customers themselves are often in motion. Making travel easier, more liberating, and enriched with services meets a growing need and addresses one of the most pressing mobility challenges today—finding new solutions for the future of travel, whether for leisure or business.
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